How to Put a Link in Your TikTok Bio

Nov 26, 2020
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Welcome to jsdomain's comprehensive guide on how to add a clickable link to your TikTok bio. TikTok, the popular social media platform known for its short-form videos, has quickly become a go-to platform for businesses and influencers to promote their products and services. By inserting a link in your TikTok bio, you can drive traffic to your website, increase engagement, and grow your online presence. In this guide, we will walk you through the steps to effectively add a link to your TikTok bio and make it clickable.

Why Add a Link to Your TikTok Bio?

Adding a link to your TikTok bio can significantly benefit your online presence. It allows you to redirect users directly to your website, an online store, or any other relevant page. Here are a few reasons why you should consider adding a clickable link to your TikTok bio:

  • Drive Traffic: By providing a direct link to your website, you can generate more traffic and potentially convert TikTok users into customers.
  • Promote Products/Services: If you have a specific product or service you want to highlight, linking it in your bio gives users easy access to learn more or make a purchase.
  • Increase Engagement: Adding a link can encourage users to explore your content further, resulting in increased engagement and followers.
  • Grow Your Online Presence: By driving traffic to your website, you can increase brand visibility and expand your online reach.

Step-by-Step Guide to Adding a Link in Your TikTok Bio

Step 1: Open the TikTok App

To get started, open the TikTok app on your mobile device. Make sure you are logged in to your TikTok account.

Step 2: Go to Your Profile

Tap on the "Profile" icon located at the bottom right corner of the app. This will take you to your TikTok profile.

Step 3: Edit Your Profile

Once you're on your profile page, locate and tap on the "Edit Profile" button. This will allow you to make changes to your TikTok bio and add a link.

In the "Website" or "Instagram/Youtube" field, depending on your TikTok version, enter or paste the URL you want to link. Make sure to include the "https://" or "http://" prefix to ensure the link is clickable.

Step 5: Save Changes

After adding the link, tap on the "Save" or "Done" button to save your changes. Your link will now be visible in your TikTok bio.

Best Practices for Adding a Link in Your TikTok Bio

While adding a link is simple, here are some best practices to optimize your link placement and increase its effectiveness:

  • Use a Clear Call-to-Action (CTA): Encourage users to click on your link by using a compelling CTA that clearly communicates the purpose or benefit of visiting your website.
  • Use URL Shorteners: If your link is long, consider using URL shorteners like or TinyURL to make it more visually appealing and easier to remember.
  • Track Your Link Performance: Utilize link tracking tools or Google Analytics to monitor the performance of your TikTok link. This will help you understand how effective your TikTok bio link is in driving traffic and conversions.
  • Update Your Link Periodically: Keep your TikTok bio fresh by updating your link periodically. If you have new promotions, product launches, or important updates, make sure to update your bio accordingly.


Adding a link to your TikTok bio is a valuable strategy to drive traffic, promote your products/services, increase engagement, and grow your online presence. By following the step-by-step guide we provided, you can effortlessly add a clickable link to your TikTok bio and start reaping the benefits. Remember to optimize your link usage by implementing best practices and regularly updating it to stay relevant. Start leveraging the power of TikTok today and watch your online presence soar!

Anthony Martuchi
Helpful guide!
Nov 8, 2023